Script a Pep Talk as a Side Hustle
There are people who are amazing at bringing morale up, even of strangers, without even trying. Are you one? Maybe you can sell this positivity as a side hustle!
This article is a part of the series: ‘Online Side Hustle Ideas (on a silver platter)’. Here’s a list of all past and upcoming ideas.
For the past several years, depression and low morale have been lurking behind every corner.
There are various reasons: people have lower self esteem due to social media, they expect instant gratification, climate is changing and species are becoming extinct.
COVID-19 is not helping, either.
No matter the reasons, the outcome is the same – we’ve got a positivity deficit.
People are struggling with low morale.
But you know what – their managers are struggling in a much more quantifiable way.
Lower morale = lower productivity.
A manager should be ensuring your workday is packed.
But they should also cheer you up, make your walk the extra mile, skyrocket your productivity.
Sadly, no one prepared managers for the current remote work depression bonanza.
But, don’t let yourself go. Everybody hurts. Everyone needs a pep talk… sooometimes.
Now, pep talks are outsourceable.
For instance, I have a friend who we call ‘The Rabbit’. He is super positive. Everybody loves him and he can cheer anyone up.
Mr. Rabbit is not a psychologist, nor a coach. Hasn’t studied behavioral science. Has never made a motivational video in his life (but I hope he does!).
Now, my Rabbit is certainly the best. But his positivity is far from exceptional.
There are people who are amazing at bringing morale up, even of strangers, without even trying.
How about making some extra bucks on the side by being positive? Hell, I would love to be positive for a living!
Who is most likely to want you to say: Hang on in there, you are doing great! Better times are coming!
And pay you for saying it?
Businesses: Founders, Managers, HRs.
They struggle with this every day. Employees get laid off; productivity is down; there’s lack of focus; people are on the brink of burnout; projects are taking too long to become profitable.
Sure, some Gen Zeers don’t have enough followers on TikTok, but you should definitely focus on companies.
How to start this as a side hustle
Okay, Mr(s) Brightside!
There are two things you can do:
Give a pep talk yourself
Script a pep talk for someone
Now it gets interesting!
Giving a pep talk is good and I’d totally hire Mr. Rabbit from above. But my colleagues may find this strange. Especially if I am to address everyone. Therefore, keep paid live pep talks 1:1 or even become a coach.
Let’s talk about the more viable case. Enter the Master of the Brightside Puppets.
I imagine this side hustle to work in the following way:
Have a meeting with the person who needs help (manager/HR/founder)
Get a very good idea about the issues they are having
Ask them why they reached out to you
Ask them about the longevity of the projects they are undertaking
Size of the team
If earnings are flopping
Who are they going to address
Send them a tailored script
You will definitely need a meeting to get this going.
Once you get a very good idea of what’s going on, you are ready to roll.
First thing’s first. Give a pep talk to the decision maker!
This is where you close the deal. If they turned to you, they will generally have lower morale than optimal.
Show them your skill, mirror them (use their own words), and make them believe in the positive outcome. Use examples from other companies.
This is your demo. Your pitch. Keep it between 2 and 5 minutes.
Don’t overdo it and they will love it. Everyone loves a good pep talk!
How do you make sure this deal goes through?
My top choice would be 3veta. It has everything you need – video calls, a mini-website builder where you can list your services, scheduling so you can get booked, and a payment link generator to get paid for a script.
Decide whether you will create the pep talk live on the call. If yes, the call would be a paid one.
Alternatively, provide a free discovery call and later create a script for the manager’s follow up. You can sell them the script through a payment link.
Remember – you’ve already closed the deal with the sweet pep talk you made during the conversation, so they will surely pay you. Yes, you are baring a risk, but remember – no risk, no return (as in any business).
Make sure to study motivational speakers. What are gestures they use, what are the phrases they repeat? Add them to your dictionary.
Your internet connection and the lighting in your room is extra important – you want to shine! If you look like a potato on the video, your chances are getting lower. Better stop the camera and charm them with your voice than a lagging/lacking positivity.
Practice with a friend of yours. Ask them for feedback on your skill to cheer them up.
Create a list of scripts for different occasions. This will make you much more prepared for your ‘pitch’ from above, but will also make your life easier. You don’t need to have 1000 different talks. Many people around the world have similar problems.
When you send that script to your client, add a personal note. Something like, “Don’t worry, you will be great! You are taking the extra step to be a fantastic manager and people will notice!” Your client will also notice you did that 😊
Follow-up with your clients. Ask them if everything went alright. Most probably it did, but this will help them relive the thrill of it, bringing them some extra positivity and self assurance!
Having followed up, why not ask for feedback? Feedback is what makes you better!
Focus on long term relationships. A happy client will come back to you many times in their life.
Looking to start a side hustle but that’s not right for you? You can find a whole list of similar side hustle ideas here.
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